A highly regarded expert in custom market research, Arnie has over 40 years of experience with a specialty in behavior research.

Before forming LRW in 1973, he served as Vice President of Lieberman Research, Inc., in New York. Arnie led the development of the firm's entertainment business.

Arnie is in frequent demand as a speaker on market research and marketing topics and is a founding member of the Santa Monica Chapter of the Young Presidents Organization and a member of World Presidents Organization.

Arnie is also a member of the Center for Mid-East Public Policy Advisory Board at the Rand Corp. and a member of the Pacific Council, and serves on the board of Aerovironment, Inc. a public corporation.

A specialist in strategy and segmentation research, Dave has over 25 years in marketing and research.

Prior to joining LRW, Dave was Director of Research  for Columbia Pictures, Director of Marketing for Winchell's Donuts, and headed marketing for the Managed Care Division of American Medical International (now Tenet Healthcare).

For the Marketing Research Association, Dave served on the Executive Forum on Research Quality and the Executive Committee of its National Board of Directors and is a Board Member of CASRO.

Dave is an active member of the Young Presidents Organization, World Presidents Organization, and Chief Executives Organization where he has held many leadership positions.

Dave also serves on the Board of Data Exchange Corporation and Specialty Merchandise Corporation and has served on the Boards of several other private companies.